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Understanding McLuhan
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Understanding McLuhan (1996)(Voyager)[Mac-PC].iso
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04953_Field_OMDK T52.txt
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1996-04-10
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14 lines
and having it front and forward in your own mind,
so this is not a village, but the village metaphor
works very well because what should have been
obvious to anybody who was thinking about
anything back in 1962 when the global village idea
was promoted—which is that we are a unified
planet—is now obvious because we are through
with the era of television, so we know everything
about television. The moment we are through with
a certain era, we know everything about it. Now
it’s obvious, the way it was obvious to people who
really knew about the power of television, that
books were very, very different. It’s now very
obvious to people who know more about the